Run! Studio! Run! is a creative business guide written by the Creative Director, Eli Altman. This guide focuses on helping creative leaders look at their business’ critically, and honestly, to help them do the work they want to do.
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Written by apparel entrepreneur, Jeff Finley, with contributions from other designers in the business, Thread’s Not Dead, focuses on the in’s and out’s of owning and running a successful apparel design business. With a multitude of topics ranging from freelancing, to contracting, to design fundamentals, and marketing, this book is written for the novice who is eager to jump into the industry.
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Don’t Get a Job…Make a Job is a collection of designers’ experiences of working for themselves immediately, or almost immediately after graduating or dropping out of college. Curated by Gem Barton, this book is structured to provide a multitude of different types of advice to aspiring design entrepreneurs.
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Fiona Humberstones’s manifesto, Brand Brilliance takes readers on the journey of discovering their company’s brand, and making it stronger and more recognizable. This book focuses on three major topics: strategy and aesthetics, building a website, and marketing. This is where Humberstone guides readers on bridging the gap between their audiences’ needs and their brands' messages.
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Making It focuses on educating crafters who are interested about turning their hobbies into ventures. This handy guide covers a wide range of topics from branding, money management, selling platforms, making a following, and bringing about brand awareness. Although it covers a wide range of topics, at 160 pages, it is not too long or overwhelming, making it an ideal book for someone who is interested in testing out the business waters, or someone who is just starting their business and don’t have the time to invest in an abundant resource.
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